Elsie Storm, M.A., a Duluth native, is an executive coach, a personal development expert and the founder of Turning Life Gold, a Northern Minnesota-based Life and Executive Coaching firm.

Elsie is passionate about providing professional development for a new generation of leaders, helping them break through their fears and replace the limiting beliefs that hold them back. Her forward-thinking, heart-centered approach breathes vitality back into her clients and the companies they support, leading to new possibilities, increased income and greater achievement on all levels. Elsie has a Master’s in Spiritual Psychology from the University of Santa Monica, a coaching certificate from Tony Robbins, and a client list that stretches across 11 countries (and counting). 

When not helping executives unlock their potential, you’ll find Elsie swimming on the shores of Lake Superior or skiing at Chester Bowl with her husband, Jonny, and their young daughters, Sela and Rosa.

Jonny Roman, M.A., believes in the power of coaching...and so do his clients. Every day, Jonny helps people from all walks of life — Fortune 500 executives, world class athletes, CEOs, small business owners and more — reduce stress, increase motivation, create positive accountability, and find more fulfillment. 

“I love the excitement that I see,” Jonny says, “when they connect with a new possibility for their careers, businesses, relationships, and lives.” A professional Life, Business, and Leadership Coach with two Master’s degrees and Leadership 360 training, Jonny uses a wide range of personal and professional development tools and strategies to create real, tangible results.

Though new to Minnesota, Jonny has found great joy exploring the local parks with his family, running on the lakewalk and investing in really warm clothes to help him survive Duluth winters. 

Elsie and Jonny have successfully coached professionals, business owners, and senior executives from Northlands corporations and organizations for nearly 10 years. When working with entrepreneurs and business leaders, Elsie and Jonny specialize in helping clients achieve massive results in better understanding yourself so you can show up as a stronger, more compassionate and more visionary leader.

Join Jonny for a powerful workshop to become a 360° Leader and learn how to lead in every direction. By utilizing feedback from team members, each participant will acquire in-depth insights to better understand their strengths and opportunities, and gain practical skills to positively increase their influence.

Uncover new ways to create opportunities for greater team member empowerment and productivity.